Ian Baldwin's review of The Grid Book calls out the coffee-table book format and it's middlebrow achievements." /> Ian Baldwin's review of The Grid Book calls out the coffee-table book format and it's middlebrow achievements." />




04.15.10
Alexandra Lange | Essays

All in the Execution

From Ian Baldwin, review of The Grid Book (Christmas gift, as yet unread, on my bedside shelf), in Metropolis:

…we need more books to be what The Grid Book sets out to be: a scholarly, cross-disciplinary design history for the educated reader. There are too many coffee-table image tomes, exercises in academic esoterica, and middlebrow “The true story of how X changed the world” volumes, and not nearly enough smart reads.

Too true. But couldn’t one of these three types actually be a smart read? I am working on a book proposal of Type 3 now, after a failed attempt to write one of Type 1 last year (see all posts on Alexander Girard) and certainly hoping so.



Posted in: Media, Theory + Criticism




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